Where Travel and Digital Growth Converge

Led by Ingrid Picard, a global travel technology executive with 15+ years driving AI-powered digital transformation, Tribuescape is an AI-centric advisory firm helping travel enterprises, travel-tech vendors, agencies, and mobility ecosystem partners modernise operations through intelligent automation and data-driven transformation.

We apply LLMs, GenAI, agentic AI, ML and workflow orchestration to reshape how organisations operate—delivering measurable improvements in efficiency, compliance, cost optimisation, personalisation, and traveller experience.

With deep expertise across corporate travel, leisure ecosystems, mobility flows, distribution infrastructure, and fintech payment orchestration, Tribuescape helps organisations confidently transition into the next era of travel technology.

What We Deliver:

Tribuescape accelerates AI-driven travel transformation through four core offerings:

1. AI Readiness & Strategy

• AI audits to assess workflows, data, and systems

• Actionable transformation roadmaps across travel, mobility, payments, and distribution

2. Executive Upskilling & AI Acculturation

• AI fluency programs for teams, executives, and Boards

• Leadership enablement for AI governance, adoption, and change

3. Workflow Automation & Integration

• Embedding AI into booking engines, OBTs, Microsoft Teams, mobile Apps, portals, ERP/EMS systems, and leisure platforms

• Fintech orchestration including BTAs, virtual cards, open banking, and payment reconciliation

• Workflow redesign to optimise traveller journeys and reduce operational cost

4. Vendor & RFP Strategy Execution

• RFP strategy, evaluation, and management for travel technology, mobility, payments, and distribution platforms

• Independent advisory for system selection and implementation alignment

Who We Help:

• Hotels, airlines, tour and cruise operators, and event organisers

• Mobility providers and ground transport vendors

• TMCs and corporate travel teams

• Leisure platforms and entertainment ecosystems

• Boards and leadership teams navigating AI transformation

Our Expertise:

• AI and intelligent travel workflows and roadmaps

• Corporate travel and mobility transformation

• Modern leisure retailing and personalisation

• Fintech and payments modernisation

• Distribution and growth strategy

• Change and transformation leadership

Our Mission:

To help travel and mobility organisations adopt AI responsibly, scale efficiently, and deliver frictionless, modern experiences for travellers, employees, and partners.